Marketing & Communications Certification
In the battle of ideas, having an effective marketing and communications strategy that allows you to reach new audiences is half the fight. The Marketing & Communications certifications are designed to help your organization develop strategy rooted in your mission and vision to promote individual freedom and reach your target audiences effectively.
Course Pathway
MarCom Fundamentals
Date: On Demand
Location: Online
MarCom Fundamentals is a fully-automated, two-hour course that introduces you to the key components of marketing and communication, and how think tanks in our network can best utilize these strategies to advance their mission and reach their target audiences. Each lesson consists of readings, presentations, and videos.
MarCom Theory & Practice
Date: On Demand
Location: Online
MarCom Theory & Practice is a three-week instructor-led online program designed to help you advance your knowledge and skills in articulating your marketing and communications strategy elements, identifying your target audiences, and assessing whether your tactics are aligned with your organizational principles, vision, and mission.
Marketing & Communications 360
Format: In-person workshop (2 days)
Dynamic capstone program teaching integrated strategy design, brand alignment, audience personas, content planning, and success metrics. Requires completion of MarCom Fundamentals and MarCom Theory & Practice.
Check the 2026 Training Calendar for upcoming dates and locations.
